In 1610, Jamestown became the first permanent English settlement in the Americas. At first, men only. Then a few years later women came, by way of being purchased as wives. In the same way one might buy tobacco at the time.

Which is a decent idea for a TV show, if you think about it. It’s cinematic, there’s lots of vast landscapes and ideas to explore and adventures to be had. And, weirdly, it feels fresh. Especially if you come at it from a feminist perspective.

Which you’d hope that Bill Gallagher, the guy behind this show, did do. Because, among other things, he’s had a hand in Downton Abbey, Lark Rise to Candleford and The Paradise. So he can do period drama and he can do compelling characters.

Plus, he’d heard about this slice of history and thought it would make an interesting canvas upon which to showcase his skills. No matter that Terence Malick had already had a crack at it, with the film The New World in 2005. Gallagher must have figured that, with Sky Atlantic backing him, he could tell a compelling story on the small screen on a juicy budget.

After all, he had worked on Downton Abbey. And everyone loves that.

Sadly, he hasn’t replicated his past successes. At least not to the same extent. Which is baffling, because all the component parts were there for a winner. It’s a period we haven’t much seen before, it’s got Native Americans, the untapped wilderness of Virginia, hunting for gold, politicking, fights for power, lusting, and a sexy cast.

And I say sexy because that’s how Sky marketed it. Sexy, but more importantly, feminist with it. Because the advertising had my partner and I thinking it’d be a show about women fighting their corner and controlling their destiny; in a time when they were literally sold as property and shipped off to a new world.

However, after a promising first episode, our enthusiasm quickly petered out as the show failed to live up to its hype.

Because the real problem is, that NOTHING MUCH REALLY HAPPENS. Ok, there are a lot of characters to introduce but we never really stick with any of them long enough to get that invested. And each episode seems to jump between them with no clear focus as to who our main protagonist is and what the thrust of the overall story is supposed to be.

Ultimately, screenwriting should only do one of two things: reveal character or drive the story forward.

And Gallagher doesn’t do much of either. You could argue that maybe two farmers, the Sharrow brothers, are the key focus. Silas (Stuart Martin) the quiet hero, just looking for a peaceful life with his new – but questionably acquired – wife Alice (Sophie Rundle). And Henry (Max Beesley), the intense and violent older brother, laser focused on finding gold that’ll shift the balance of power in the town in his favour.

The problem is I’m reaching for these two as the clear protagonist and antagonist of the show. Both Henry and Silas’s storylines meander along and neither character has that much agency. Silas, in particular, just reacts to things, rather than driving his story forward.

It probably also won’t escape your notice that I’m talking about two male characters when I had hoped this show would be feminist. Which is another gripe, as Gallagher sets up a host of promising female characters, then seems to only give them limited screentime when they should probably be the focus throughout.

For example we have Jocelyn (Naomi Battrick), betrothed to Samuel of the Virginia Company, and in a position as a Lady of standing in the town. Immediately we mark her out as the most Machiavellian character; plotting and scheming and twisting the town’s men round her little finger. Which is great to see. (Almost Cersei-esque a la Game of Thrones.) But too often she drifts for entire episodes, hovering in the background when she should be dictating proceedings. Which is, frustratingly, down to the show’s writers rather than Battrick’s performance.

Then there’s Alice (Sophie Rundle), betrothed to Henry but suffers a sexually violent act (another one on modern TV, how original) at his hands before they wed. He goes off in search of gold and she weds his brother Silas (with whom she’s conveniently fallen in love almost straight away). And whilst she has the potential as a character to bring righteous retribution in Henry’s direction, she seems to be largely stuck in ‘wet blanket’ mode, relying on Silas to protect her, which is a shame.

There’s also Verity (Niamh Walsh), married to the town drunk. She’s the fiestiest character and seems to get the best lines in terms of defending herself and her fellow females against the town’s boorish men. But she also waxes and wanes frustratingly, never progressing or shaking things up. 

And that’s pretty much how the whole season goes. Teasing you with the glimmers of interesting storylines and complex characters, then shying away from fully realising any of them. 
Maybe it’s the fault of shows like Game of Thrones, which just set the bar too high. But I don’t buy that. I think that this show is trying to play the long game and let things unfold over many seasons. But you just can’t do that these days. With so much good TV out there you need to be grabbing the viewer straight from the off, and keep them hooked EVERY SINGLE EPISODE. 

Sadly, this show doesn’t. So, if I was marking it, I’d say 5, maybe 6 out of 10. And I’d be very surprised if it got a second season. Which is a shame, but it would be its own fault.